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Marketlo

Score your customer based on their buying behaviour and know your potential customers.

Challenges

Inability to score and group customer profiles based on the purchase history

Inaccurate data in source systems that usually result in poor grouping

Unoptimized marketing strategies

Solutions

Generate customer scoring and ranking files

Ensured data security

Customer analytics dashboards for segmentation

Benefits

Improve your return on marketing investment by targeting the right customers

Increase customer loyalty by tailoring your services to your best customers

Positively impact revenue and reduce waste across your organization

Fine-tune marketing based on the customer data and preferences

Architecture in a glance

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