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Customer and Marketing analytics at your fingertips.

For a business, it is crucial to understand the target audience, monitor their buying behavior, and implement the right marketing strategies to gain more customers and improve brand authority. Marketlo is based on Machine Learning and Artificial Intelligence solutions that help businesses understand how their customers interact with the brand services and products. Integrating the advanced tool into business allows brands to utilize customer data, create marketing campaigns and product promotions, and generate customer scoring and ranking files. Based on the latest technology and advanced algorithms, Marketlo is a next-gen business tool that helps businesses to score and group customer profiles based on buying behavior and purchase history. Structured data is stored in the enterprises to eliminate poor groups and help the in-house team of data experts to ensure data security. The intelligent marketing solution assists enterprises in reducing the chances of unoptimized marketing strategies. With the digitization of business, you can improve ROI (Return on investment) on marketing strategies that directly impact business revenue, increase sales, and reduce the wastage of resources. Besides this, the Marketlo tool focuses on using customer data to help brands tailor-made their services that suit customer interest. From data pre-processing to data transformation with the help of the ML model, the best marketing tool allows brands to utilize the stored data to increase sales. The ML model prepares score files and customer segment files to prepare customer summaries that can be leveraged to optimize marketing campaigns and customize services. Integrating the feature-rich marketing product into the business system can help team members overcome challenges such as poor data grouping, inefficient marketing campaigns, and the inability to use data for business profit. The flexible and easy-to-integrate marketing tool can automate the data storing, analyzing, and managing tasks to improve product or service promotion boosts sales, drive traffic, and improve customer satisfaction. The marketing application enables retailers and eCommerce owners to create segments of customers likely to purchase a particular product based on customer lifetime value (CLV). The intelligent predictions of the advanced technology strengthen the brand-customer relationships, improves targeting strategy, and drive repeat sales. Marketlo converts raw data into actionable insights and drives business growth in the competitive market.

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